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Tag Archives: McTrax

McDonald’s Goes EDM With New Placemat To Mix Tracks

McTrax McDonald's EDM EDMInStereo.com

It appears everyone is getting into EDM…including McDonald’s. Yes, the fast food¬†McDonald’s! McDonald’s Netherlands has introduced a new paper production studio called McTrax: Play the Placemat. The new placemat is actually a super thin circuit board, which makes use of 26 digital touch points to integrate the mat to a users smartphone. Through the use of an app, users can ...

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